Angie Allen Web Design

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Read Between the Lions: Custom Non-Profit Website

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Read Between the Lions: Non-Profit Organization

Custom website, blog, and course. Features include:

  • Logo and Branding

  • Donation and Volunteer Calls to Action

  • Informational Blog

  • Online Course with Paywall

  • Quick access to program materials for volunteers, teachers, and facilitators


The Initial Challenge

Read Between the Lions is on a mission to enhance reading skills and empower individuals worldwide. Led by Behavioral Optometrist Richard Meier, OD, FCOVD, and Janyce Rossall, who has worked tirelessly with vision programs, this organization is dedicated to making reading an engaging and rewarding experience for everyone.

However, their existing website was in need of an update, and they knew they needed help to take their online presence to the next level.

The Vision: Spreading Awareness and Reaching More Lives

Read Between the Lions had a clear vision for their new website. They wanted to showcase their various programs, including K-12 Readers, Inmate Literacy, Global Vision, and Business Vision. Additionally, they needed an online platform to provide information about their evidence-based reading skills program and offer an online course teaching how to use their transformative methods.

With a new branding and logo, the website needed to establish a cohesive identity and create a user-friendly experience that would resonate with their target audience.

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The Web Design Process: Collaboration and Expertise

When Read Between the Lions approached me, they were upfront about their lack of knowledge in website development. As Janyce shared, "We knew nothing about how much goes into developing a website!" That's where my expertise came into play.

Through a collaborative process, we:

  • Understood the organization's goals, target audience, and desired impact

  • Developed a brand strategy and created a new logo

  • Designed a clean, modern website with user experience in mind

  • Wrote informative content about programs, training, and success stories

  • Implemented an paywall-protected online course platform

  • Optimized the website for search engines

The Result: An Engaging and Impactful Online Presence

The website showcases the organization's various programs, provides valuable information about their evidence-based reading skills training, and offers an online course for those looking to enhance their reading abilities. With a professional and engaging online presence, Read Between the Lions is better equipped to spread awareness and positively impact more lives.

Ready to Let Your Mission Roar?

If amplifying your online voice is your thing, let’s get to work! As Janyce puts it, "Take the time to chat with Angie - she's super accommodating and has tons of resources."

Together, we can build a website that speaks to your audience, puts your mission center stage so you can make the world a better place!